Guide
Developer Analytics
Eight views for commerce, products, customers, marketing, engagement, retention, and technical activity.
SoundSync
Analytics views
| View | Use |
|---|---|
| Overview | Business summary, attention items, and activity |
| Commerce | Product revenue, revenue after fees, orders, refunds, AOV, and checkout conversion |
| Products | Compare product sales, downloads, licensing, and performance |
| Customers | Customer activity and purchase patterns within developer scope |
| Marketing | Campaign, promotion, and channel activity where recorded |
| Engagement | Recorded storefront and product interaction |
| Retention | Repeat activity and relevant recurring-access signals |
| Technical | Licensing, API, delivery, and operational health signals |
Use the same filters when comparing
Select the date range, product filter, and reseller inclusion consistently. An external-order view and managed-checkout view can have different fee and attribution treatment. Export the scoped report when you need to reconcile a particular period.
Revenue, product revenue, revenue after fees, and a payout are different measures. Use the metric definitions and financial statement rather than treating a dashboard total as immediately payable cash.
Optional external analytics
GA4 on your verified custom domain is a separate integration. It does not replace SoundSync's licensing, orders, or statement records, and its page views are not an automatically imported accounting report.