Guide
Growth Flows and Automation
Configure triggers, sequences, delays, eligibility, rewards, and queue visibility.
SoundSync
Template families
| Flow | Purpose |
|---|---|
| Cart recovery | Follow up on an eligible abandoned checkout |
| Review request | Invite feedback after the relevant customer event |
| Cross-sell / upsell | Recommend eligible related products |
| Product onboarding | Send product access/setup guidance |
| Promotion follow-up | Continue an eligible offer conversation |
| Winback | Reconnect with an eligible inactive audience |
| Product update | Explain a release and its change information |
| New product release | Announce a relevant launch |
| Special promotion | Prepare a selected campaign sequence |
SoundSync
Configure before activating
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Select a trigger
Use the template's supported event, API event, or manual segment. A template existing does not mean every event source is firing.
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Set the audience
Apply consent, suppression, product scope, ownership exclusions, and eligibility filters.
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Design the sequence
Review each email, merge tag, delay, product link, and optional offer/reward.
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Review timing
Use available quiet-hours, timezone, and smart-window controls. Do not assume a daily cap or cooldown is active merely because older documentation mentioned one.
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Preview and test
Check the sequence with test identities before activating it.
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Inspect activity
Review queue, recipient outcomes, suppression reasons, and conversion records; pause or archive flows deliberately.
Rewards need their own rules
Where supported, a flow can issue an eligible offer. Check scope, expiry, eligibility, stacking, and the paid-price floor. A review incentive must not depend on a positive rating or be represented as an independently verified purchase review.
An API-triggered flow must not accept arbitrary external recipients as permission to market. Trigger context and consent still apply.